August 18, 2004

Jake's recent amusing post on the perils of looking at your referral log prompted me to do the same.

By far the most referrals came in from Google on the search term nmi parity check - a subject of course I've been writing about for a few years now.

Curiously though, the second largest group was in reference to this image:

I'm honestly puzzled. I have no idea why this image rates so high in Google. It's not even real lightning.

I took the pic of Lake Powell (AZ) about 12 years ago, as I was camping on the lake and a storm started brewing. Of course I ran out of film before the true lightning show began, but years later, in my first Photoshop class, I decided to put the lightning back in there. That I could make it hit the power pole and splash with sparks was an added benefit (and a creative liberty I took).

But why oh why would Google pick up on *this* image and not any other one? Ahhhh - the mystery of search engines...